Newsletter #70 - GMB Conversion WSW

Top 10 GMB Conversion Factors That Will Help You Grow Your Local Leads

Whitespark Weekly Video Series 

Top 10 GMB Conversion Factors That Will Help You Grow Your Local Leads

You don't have to rank #1 in Google's Local Pack to be #1.A business ranking lower in local search results can outperform a top-ranking competitor if their business listing is fully optimized and leveraging the Top Google My Business Conversion Factors.Watch our Whitespark Weekly video to see what made the top 10 list and learn how to crank up your business's conversions to get more leads.

GMB Messaging For Desktop Browsers is Rolling Out

The Messages feature is now available within the desktop GMB dashboard. This allows business owners to connect with customers and directly respond to inquiries without having to manage messages with the My Business app. 

Around the Web

Google is getting ready to incorporate Core Web Vitals into their ranking signals in May, here's how you can prepare for this change.Don't let the cover photo for your GMB listing be an after thought! Make a better first impression with these 5 tips.Google is sharing how they tackle fake and fraudulent contributed content, and their progress on upholding information quality and fighting bad actors on Google Maps. Multiply your local SEO expertise with 5 hours of local SEO!Want more and better reviews? Test out these 7 steps.Are you strategically using structured data to increase the visibility of your website content? 

Quotable 

"Whitespark's collection of local products is an invaluable asset for us as an agency. For years, Whitespark has been our 'go-to' for the monitoring/building of citations. The Local Citation Finder tool is affordable, and works exceptionally well."

Anthony Ankers

Local Citation Finder User