Whitespark August Local Insider Newsletter 

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Need a Local Search Expert's Opinion?

Get Whitespark's team to complete a free audit of your GMB listing and website at the Local Search Summit. Our local SEO experts will break down your Business Profile, review your website, and give specific optimization strategies to implement in an effort to improve your local visibility.This session is designed to help both the participants and the viewers learn from common errors and frequent missed opportunities. The team will highlight important areas to direct your attention when it comes to auditing a GMB listing and business website. Click the link below and fill out the form to enter for your chance to win a free audit. Three (3) attendees will be selected. Join us September 28 at 2:30 pm EST when we'll share the results and our recommendations to the participants and all attendees. 

Best Practices When Moving Your Business Location – GMB Listing Edition

If you're changing your address in GMB for the first time, you may be in for some unpleasant surprises.To help guide you in this process, we’re addressing the most common concerns related to changing your address on Google Maps, and sharing tips to consider when moving your business location.

How to Respond to Google Reviews in a Sensitive or Highly Regulated Industry

When your business operates in a sensitive or highly regulated industry (legal, health care, mental health, etc.) what’s the best way to approach responding to reviews? How can you respond to reviews that deal with delicate subjects while honouring confidentiality? Take a look at how our team approaches review responses. 

Around the Web

Will Google remove a Google Maps review after the owner of the GMB page replied to it?Google local search trends - Personalization Do you need to improve your page speed and master Core Web Vitals? Here are four ways you can improve your website.Is Google showing different organic titles?Have your title tags been impacted by Google's recent update? Find out using this Google Sheets template that checks your title tag against what Google is showing. (H/T to Brodie Clark)Google comments on how they generate web page titles.Are you taking advantage of FAQ Schema to maximize positive outcomes? If not, discover how you can optimize your FAQ schema and drive more clicks and conversions. Yelp introduces “Proof of vaccination required” and “Staff fully vaccinated” profile attributes.Organic Search and Local Drive 69% of Digital Traffic for Location-Based Businesses.Want to leave a review on Apple Maps? Here's a complete guide!Set yourself apart from your competitors by texting with your customers and prospects. In case you need a refresher - How to do local SEO keyword research.

Quotable 

"One of the first things we do when we take on a new client at our SEO agency is run them through a Whitespark Citation Audit & Clean-up Service. It’s quick, easy, and almost always results in an increase in search positions."

Matt Diggity

Founder of Diggity Marketing

Perfect and expand your local listings with the most effective optimization service in the business.