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Stop the Madness: Contentmania Must Endhttp://screenwerk.com/2016/03/15/stop-the-madness-contentmania-must-end/By Greg Sterling on Mar 15, 2016 07:59 pm For quite some time I’ve been besieged all manner of “content.” More companies and their PR firms are producing more content than ever before: infographics, reports, surveys, blog posts, contributed articles and so on. A very tiny percentage of it is good or useful; most of it is a waste. I would argue the vast […]Read it! »SIM Partners Named a Finalist for Two BIA/Kelsey GOLOCAL Awardshttp://www.simpartners.com/sim-partners-biakelsey-golocal/By Tari Haro on Mar 15, 2016 04:17 pm I am very excited to announce that SIM Partners has been named a BIA/Kelsey GOLOCAL Awards finalist for our work with Advocate Health Care and Shoe Carnival! By using our local marketing technology, Velocity, our clients are finalist in these categories: Innovation Finalist: “Shoe Carnival Innovates to Turn ‘Near Me’ Moments of Search into Next […]Posted by Tari Haro at SIM Partners Named a Finalist for Two BIA/Kelsey GOLOCAL Awards. Visit SIM Partners for more great information!Read it! »A Google Review (With a Photo) is Worth a Thousand Wordshttp://imprezziomarketing.com/seo-blog/google-maps/a-google-review-with-a-photo-is-worth-a-thousand-words/By Colan N on Mar 15, 2016 02:11 pm Google has just released a new reviews feature that offers some extra visibility for local business owners. The Local Guides program recently made the following announcement: A picture is worth a thousand words, but what about a picture coupled with words? Now, when you share photos and reviews for the same place on Google Maps,Read it! »New “Uber tab” added to Google Mapshttp://feeds.searchengineland.com/~r/channel-local/~3/QSZYP_ZR_7c/new-ride-sharing-tab-added-google-maps-244845By Greg Sterling on Mar 15, 2016 01:33 pm Google adds ride-sharing tab to maps to enable more options, faster time to destination. The post New “Uber tab” added to Google Maps appeared first on Search Engine Land.Please visit Search Engine Land for the full article.Read it! »New Survey Reveals Challenges with Location Data Accuracyhttp://www.simpartners.com/location-data-accuracy/By Gib Olander on Mar 15, 2016 12:06 pm   Image Credit: StreetFight Nearly eight out of 10 marketers around the world believe that location data is valuable, but only 66 percent believe that their location data is accurate. So says a survey from the Location-Based Marketing Association (LBMA). “Location data can be valuable in reaching [a marketer’s] intended audience, but a lot of […]Posted by Gib Olander at New Survey Reveals Challenges with Location Data Accuracy. Visit SIM Partners for more great information!Read it! »Are You Doing Local Answer SEO?http://www.localseoguide.com/are-you-doing-local-answer-seo/By Andrew Shotland on Mar 15, 2016 11:36 am My furnace died today. I went to Google and queried “replace furnace”.  Here’s what I got: Click to Enlarge If you are focused on just ranking #1 for “HVAC”, I am never going to get to your lead funnel. Well played HomeAdvisor. Well played.The post Are You Doing Local Answer SEO? appeared first on Local SEO Guide.Read it! »  10 More Local Search Posts You May Have MissedVideo Deep Dive: Categories at GoogleHow to Bulk-Identify Prime Yelp Reviewers with Yelp’s “Find Friends” Feature in 7 Easy StepsGoogle Posts are going to kill (at) local SEOWhy Does Google Still Use DMOZ As a Source?Video Deep Dive: Does Review Sentiment Impact Rank?Google Home Services Ads – Whats the Hold Up?Moz Local My Business Console Debuts: Quick Facts and ThoughtsGoogle Destinations – A Full Funnel Immersive ExperienceNew Version of NAP Hunter is live in the Chrome StoreThe Transition from ‘Local SEO’ to Location Data Optimization