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The Whitespark Local Pulse for 02/23/2016
Here are today's local search posts. Woo!
The Whitespark Local Pulse
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Google Adds “Send to Phone” Feature to Local Knowledge Panelhttp://www.localvisibilitysystem.com/2016/02/23/google-adds-send-to-phone-feature-to-local-knowledge-panel/By Phil on Feb 23, 2016 05:48 pm Search for a local business by name and you might notice something new in the right-hand panel (the knowledge graph): Click the “Send” button and you’ll send a push notification to your phone or tablet, which will open up a Google Maps app search result for that business. You can also go to Maps to pull up […]Read it! »Choosing The Right Color For Your Law Firm Website & Brandinghttp://niftylaw.com/choosing-the-right-color-for-your-law-firm-website-branding/By Mike Ramsey on Feb 23, 2016 12:41 pm Chances are that when you’re planning your law firm website, the color scheme isn’t your highest priority. You want the site to look nice, of course, but when you think about the core issues such as building trust and conversion, you probably aren’t thinking about the psychology of color. You should be. When I started working on this post, I […]Read it! »Foursquare Continues to Spin Data into Location Marketing Goldhttp://www.simpartners.com/foursquare-location-marketing/By Gib Olander on Feb 23, 2016 12:22 pm Foursquare continues its transformation from a location app to a location data powerhouse. As reported in Ad Exchanger and many other media February 22, Foursquare is launching a new product that businesses can use to attribute their media buys to in-store visits. Through the product, Foursquare will rely on the vast amount of data […]Posted by Gib Olander at Foursquare Continues to Spin Data into Location Marketing Gold. Visit SIM Partners for more great information!Read it! »How Google Is Inventing A “Near Me” Futurehttp://feeds.searchengineland.com/~r/channel-local/~3/FfLu6Yk-pB0/google-inventing-near-future-242783By Adam Dorfman on Feb 23, 2016 11:33 am As Google continues to invest in mobile, what does that mean for search marketers? Columnist Adam Dorfman explores how Google is paving the way for mobile location-based marketing.The post How Google Is Inventing A “Near Me” Future appeared first on Search Engine Land.Please visit Search Engine Land for the full article.Read it! » 10 More Local Search Posts You May Have MissedSee You Next Week At LocalU Advanced in WilliamsburgVideo Deep Dive: What Triggers Local Packs & Can Penguin Impact Local?Google My Business Categories By CountryBreaking Down Location Data ManagementGet Your Local On At SMX West & Local Search Workshop In San JoseMozcon Local 2016 - Citation InvestigationVisualizing Google My BusinessHow to Find Opportunities for Local Link BuildingGoogle Makes MyMaps App Improvements But Doesn’t Quite Make It ThereSucceeding with Location Data: Advice from 10 Marketing Experts