The Whitespark Local Pulse

The Whitespark Local Pulse for 04/06/2017

Here are today's local search posts. Woo!

The Whitespark Local Pulse

Never Miss a Local Search Post

National Brands & Local Search: Use Insights to Drive Actionshttp://feeds.searchengineland.com/~r/channel-local/~3/Y7V2-4-RCXI/national-brands-local-search-use-insights-drive-actions-272728By Digital Marketing Depot on Apr 06, 2017 05:30 pm National brands with hundreds – if not thousands – of locations face a daunting challenge. With nearly one third of all mobile searches now related to location, the competition for visibility at the local level has heated up. Once a brand has submitted its data to data aggregators, then what? How...Please visit Search Engine Land for the full article.Read it! »Google Announces Study Looking at Abuses in Google Maps – What Does it Mean?http://feedproxy.google.com/~r/UnderstandingGoogleMapsYahooLocalSearch/~3/0zArOMxn0gg/By Mike Blumenthal on Apr 06, 2017 05:09 pm Google posted on their research blog today some summary data from a study Pinning Down Abuse on Google Maps that is being presented tomorrow at the  International World Wide Web Conference. The study details released today, while an interesting necessity on the step to cleaning up  Maps, leaves many questions unanswered. Our study shows that fewer than 0.5% … Continue reading Google Announces Study Looking at Abuses in Google Maps – What Does it Mean? →     Read it! »My Recent Posts Elsewherehttp://feedproxy.google.com/~r/UnderstandingGoogleMapsYahooLocalSearch/~3/1ppdLfpNoZo/By Mike Blumenthal on Apr 06, 2017 04:28 pm I have been busy. Here are my posts from an assortment of sites: 4/5 LocalU: Video Deep Dive: Local Ranking Factors, Making Sense Of It All (now also available as a regular podcast) 4/3 StreetFight: The Coming DIY Cataclysm 4/3 LocalU: Video: Last Week in Local April 3rd, 2017 (now also available as a regular podcast) 3/31 GetFiveStars: Understanding Google Schema Guidelines: Review Snippets vs. … Continue reading My Recent Posts Elsewhere →     Read it! »Google says it has reduced fake Google Maps listings by 70% since 2015http://feeds.searchengineland.com/~r/channel-local/~3/arwlFj5wP7E/google-says-reduced-fake-google-maps-listing-results-272638By Barry Schwartz on Apr 06, 2017 02:29 pm Company cites machine learning and new business verification techniques as main reasons for the decline.The post Google says it has reduced fake Google Maps listings by 70% since 2015 appeared first on Search Engine Land.Please visit Search Engine Land for the full article.Read it! »Trimodal Local Search Algorithmshttp://www.localseoguide.com/trimodal-local-search-algorithms/By Dan Leibson on Apr 06, 2017 11:51 am I was reading through the transcript of the excellent discussion of ranking factors by friends of the show Mike Blumenthal and Mary Bowling and figured now would be a good time to post the results of the survey I conducted about the trimodal local search algorithm. The question was pretty basic: When it comes to prominence, […]The post Trimodal Local Search Algorithms appeared first on Local SEO Guide.Read it! »  10 More Local Search Posts You May Have Missed5 Signs That You Should Switch SEO CompaniesA guide to Google My Business for multi-location brandsVideo Deep Dive: Local Ranking Factors, Making Sense Of It AllBing has a chatbot answering local search questionsBest Local SEO Citations for Law Firms in 2017 [Downloadable List]Video: Last Week in Local April 3rd, 2017The Coming DIY CataclysmNew LocalU Podcasts Available Now!3 steps to a successful channel marketing programThe newest addition to the marketing mix’s Ps: Proximity