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Yell Websites – 9 Reasons Not To Use Yell For Your Web Designhttps://www.bowlerhat.co.uk/reasons-not-yell-web-designBy Marcus Miller on Apr 16, 2018 04:00 am As a small business, your website is often the most important component of your digital marketing. Your website is the modern day shop window. Therefore, if your website does not look the part and perform, then all other digital marketing efforts will suffer. Suffice to say, who you work with to build and market your website is a key decision that can be the difference between success or failure in the modern, hypercompetitive online landscape. In this article, we take a look at the website design offerings from Yell.com and, in particular, the problems that often make Yell a poor...The post Yell Websites – 9 Reasons Not To Use Yell For Your Web Design appeared first on Bowler Hat.Read it! »Google Adds Guidelines for Events on Google Mapshttps://www.sterlingsky.ca/google-maps-events-guidelines/By Joy Hawkins on Apr 16, 2018 03:00 am Google has added a section to the guidelines that clarifies the policies for events on Google Maps.  The guidelines state that events are subject to the following guidelines: Events should reflect the real world. That means they should be real, accurate, and occuring at the specified location. Event titles should not promotional language, pricing information,..The post Google Adds Guidelines for Events on Google Maps appeared first on Sterling Sky Inc.Read it! »4 Ways to Read Google’s No-Cherry-Picking Policy on Google Reviewshttp://www.localvisibilitysystem.com/2018/04/16/4-ways-to-read-googles-no-cherry-picking-policy-on-google-reviews/By Phil on Apr 15, 2018 11:11 pm Google recently added the following to their seldom-enforced list of preferences policies on Google Maps reviews: “Don’t discourage or prohibit negative reviews or selectively solicit positive reviews from customers.” The basic meaning seems clear enough: Google doesn’t want you to cherry-pick reviews.  Fine.  Got it. But what’s Google’s definition of “discouraging or prohibiting” a negative […]Read it! »  10 More Local Search Posts You May Have MissedReview-Gating is Now Against the Google My Business GuidelinesAll About the New Services Feature in GMB – Whitespark WeeklyResearch: Google local algorithm uses 2:1 clustering formulaBest Local Citations by Country – A 2018 UpdateGoogle as the New Mobile WebsiteGoogle Adds Restaurants to the Book with Google FeatureGoogle Q & A EbookGoogle My Business expands menu editor to support service menusGoogle Formally Announces New Service Menu for Local Knowledge PanelVideo: Last Week in Local from LocalU April 9, 2018