The Whitespark Local Pulse

The Whitespark Local Pulse for 10/28/2015

Here are today's local search posts. Woo!

The Whitespark Local Pulse

Never Miss a Local Search Post

Current Google Plus Page URL Cluster F%&k Alerthttp://feedproxy.google.com/~r/UnderstandingGoogleMapsYahooLocalSearch/~3/KOjrE8PCBRo/By Mike Blumenthal on Oct 28, 2015 04:49 pm Starting Monday we started seeing a growing number of weirdly formatted G+ Pages for local. Apparently it is being caused by the fact that Google has changed EVERY MANY G+ Plus page url for local (not all pages but definitely some…). Most of the new URL’s redirect accurately but for some fairly large percentage that is … Continue reading Current Google Plus Page URL Cluster F%&k Alert →Related posts:Should a Local Business Use Just a Local Page or a A Brand Page And a Local How Do I Merge Two Google+ Page Pages? A Very Common Question Google+ Page 500 Error Bug & Work Around      Read it! »Yelp Monetizes the Description?http://www.localvisibilitysystem.com/2015/10/28/yelp-monetizes-the-description/By Phil on Oct 28, 2015 04:14 pm Justin Mosebach of YDOP has noticed a new paid offering in some of his multi-location clients’ Yelp dashboards: the ability to add a description with “Specialties, History, Meet the Owner/Manager, Business Recommendations.” Whoa, whoa…hold on: haven’t those kinds of business descriptions been showing up for years now on free Yelp listings?  Yes.  But the prompt to […]Read it! »YP Hires Former InsiderPages CEO As ‘EVP of Consumer Platforms’http://screenwerk.com/2015/10/28/yp-hires-former-insiderpages-ceo-as-evp-of-consumer-platforms/By Greg Sterling on Oct 28, 2015 11:55 am YP has made a really interesting hire. Stu MacFarlane was hired in July (and announced this morning) as the new “Executive Vice President of Consumer Platforms.” MacFarlane was the CEO of InsiderPages before it was sold to IAC years ago. He was also at IdeaLab (among other places), which launched InsiderPages. Here’s how the press […]Read it! »Video: Deep Dive on Links and Local Marketinghttp://localu.org/blog/video-deep-dive-on-links-and-local-marketing/By Mike Blumenthal on Oct 28, 2015 11:15 am This is the seventh installment of our Deep Dive Into Local series. For the week ending 10/09/15, David Mihm, Mary Bowling and Mike Blumenthal shared their thoughts about the previous week in local. The complete video is posted in the Local U forums (paywall). In the second half of that video, they take a deeper strategic and tactical [...]The post Video: Deep Dive on Links and Local Marketing appeared first on Local University.Read it! »  10 More Local Search Posts You May Have MissedStu MacFarlane Joins YP.com!Get the Benefits of Call Tracking without Changing Your Local NumberReview Incentives – Are the Costs Worth It?Create Next Moments with Customer ReviewsYou’ll Never Believe How Clickbait Techniques Are Causing the Downfall of AdsUpcoming Hangout on Videos for Local BusinessesAmazon Echo Now Offers Local Search With Help From Yelp[Reminder] Live Webcast: Mobile Searches and Beacon Technology — Tuesday, October 27Do Longer Business Hours Help Local Rankings in Google?SMB Top 20: Google Rated Highest, Yelp Lowest According to NPS Survey