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Survey: Under 40 Percent Start A “Local Search” With A Search Enginehttp://feeds.searchengineland.com/~r/channel-local/~3/AzSkeMImvc4/survey-under-40-percent-start-a-local-search-with-a-search-engine-240426By Greg Sterling on Jan 18, 2016 07:12 pm What we widely call “local search” is only partly about search engines. Finding local content and making offline purchase decisions is a multifaceted process that involves several categories of information and devices. That’s according a new survey and report from IDC and YP. The...Please visit Search Engine Land for the full article.Read it! »Why Local Rank Trackers Suckhttp://www.localseoguide.com/why-local-rank-trackers-suck/By Andrew Shotland on Jan 18, 2016 12:41 pm I am publishing part of this post that just went live on SearchEngineLand because: The original title was “Why Local Rank Trackers Suck”. I get why SEL rewrote it as “Why Local Rank Trackers Fail” – it’s a family site after all – but I think you’ll agree “Suck” is much more accurate. The editors […]The post Why Local Rank Trackers Suck appeared first on Local SEO Guide.Read it! »Why Local Rank Trackers Failhttp://feeds.searchengineland.com/~r/channel-local/~3/OfYkJoo_umU/local-rank-trackers-fail-239871By Andrew Shotland on Jan 18, 2016 12:10 pm Columnist Andrew Shotland finds most local ranking solutions to be lacking for a number of reasons. Is there any way to solve this problem?The post Why Local Rank Trackers Fail appeared first on Search Engine Land.Please visit Search Engine Land for the full article.Read it! »Understanding Google’s Updated Structured Data Guidelineshttp://localu.org/blog/googles-updated-structured-data-guidelines/By David Deering on Jan 18, 2016 10:00 am Last March, Google revised their Structured Data Policies.  While most changes were relatively straightforward and clear, a few were not.  In fact, some policy changes are still not obvious no matter how many times you read over the guidelines.  Fortunately, I was able to get some clarification on a few items recently during a meeting [...]The post Understanding Google’s Updated Structured Data Guidelines appeared first on Local University.Read it! »  10 More Local Search Posts You May Have MissedGoogle Tests “What’s Hot” & “What’s Nearby” As Android Search OptionsAnnouncing “The Healthcare Marketer’s Guide to Location Data Management”Google Street View Goes “Miniatur” To Capture Hamburg Model Train ExhibitAre Your Store Hours Accurate?The Next Frontier of Location Marketing: Your CarHow To Localize Google Search ResultsHow to Get Payback from Your 2016 Local Marketing SpendGoogle Implements Direct Knowledge Panel Editing on Desktop and Mobile78% Of SEOs Believe That 2016 Is Going To Be A “Great” Year For BusinessYelp SMB Survey: 75% on Social Media, Focused Most on New Customers