WLSS 2021 - Announcement 2 - Newsletter #74

⭐ ⏫ Level up your local SEO skills for free!

July 08, 2021

Whitespark Local Insider Newsletter 

Get Your Free Pass to Local Search Summit!

Take your local search marketing skills and knowledge to the next level with Whitespark's Local Search Summit. This 3-day immersive event is designed to help you discover the latest insights, learn new tactics, and sharpen your skills! Mark your calendar for September 28 - 30, 2021 and get ready to join the best and brightest in the industry for first class local search learning. 

🌟 Special Offer - Get 50% Off Our VIP Pass 🌟

Because you're a Local Insider subscriber we want to extend a special offer to score a VIP Pass for only $99.50 USD (that's 50% off - regular ticket price is $199USD). Offer ends August 1, 2021. Why go VIP?With your VIP Pass you unlock access to:

  • The live event plus all recordings of the 30+ talks, so you can watch the event at your own pace and use the materials at a later date to train your team members.

  • Exclusive entertainment sessions:

    • Live Comedy Magic Show - This year we will have a live magic show which only VIP pass holders can watch (bonus: 5 lucky VIP Pass holders will get the opportunity to "participate live on stage" during the show).

    • Virtual Bingo - Try your hand at local search bingo with fellow attendees.

  • Full access to the video recordings from our 2020 Local Search Summit.

  • The opportunity to have a free audit of your GMB listing and website by Whitespark. 

Featured Reviews in GMB Listings Now Based on Most-Mentioned Place Topics

Google appears to be rolling out changes to the featured review section of Google My Business listings to feature reviews for the most-mentioned Place Topics.Previously, experts couldn’t determine why a review would be featured in the Business Profile. The featured reviews were often older and perhaps not representative of more recent and relevant customer experiences.With this update, the featured reviews include the top terms mentioned by reviewers, giving searchers a snapshot of relevant customer experiences. A major upgrade for your listing.

Around the Web

Quotable 

"The

was an amazing training opportunity for both new and seasoned team members alike. Each speaker brought their A game; they brought new insights and perspectives that were really helpful in shaping our strategies and tactics for how we serve our clients. I cannot wait for the next event!"

Brandon Schmidt

Director of Digital Strategy at YDOP